Twenty-five years ago this season Ski ‘N See opened its doors in Sandy, UT, set up with ski rentals and sunglasses only. Remember the Rossignol Quantum 707? The “See” part of Ski ‘N See now stands for sunglasses and goggles, but in 1987 Vuarnet and Ray-Ban sunglasses could only be found in specialty shops, like Ski ‘N See (SNS). In fact, SNS was the first Oakley sunglasses dealer in Utah.
“All we had were ski rentals in a tiny shop,” says Ski ‘N See General Manager Ryan Larsen. “But, people used to line up along the sidewalk and around the corner in the snow on busy weekends and holidays to get their rentals from us.”
The first SNS shop was about 200 square feet, a far cry from the current 5,000 square feet of the current shop in Sandy. Over the years, the owners took more and more space in the Sandy Mall and added accessories and clothing. In 1995, SNS started selling ski equipment and eventually began offering snowboards for sale and rent.
The current ownership took over in 1999 with just three shops and has grown SNS to 12 shops; five in Park City and Deer Valley and seven in the Greater Salt Lake Valley. Ski ‘N See Delivery began as Skis On Wheels in 2007, bringing the gear right to your door in the Greater Park City area and shuttle service is now offered to select hotels in parts of the Salt Lake Valley.
“Customer service truly is number one with us. It’s something we talk about in every meeting we have, how to make any experience at Ski ‘N See smooth, easy, and enjoyable,” adds Client Relations Manager Kerry Phillips. “I think people would be surprised how service plays a role in every decision we make about what we offer in the shops.”
SNS bought ARCS as the company left after the 2002 Olympics. Then in 2011, SNS opened a third ARCS shop in Cottonwood Heights and a fourth in Sandy. The family is growing and proudly serving more and more Utah and visiting skiers and snowboarders every season.
Ski ‘N See is also growing on the web, launching a new, more functional site just in time for the 25th anniversary.
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